Wearing his signature blue suit and red tie, Donald Trump appears presidential as he sits behind a dark wood desk and signs an official-looking document.

Just then, a glimmer of gold sparkle swirls around his wrist. The special effect is intended to call attention to the purpose of the former president’s appearance in the brief promotional video: He’s selling watches.

And not just any watch. These limited-edition timepieces are “designed for the President” and bear the Trump name. A website boasts of the brand’s “Swiss-made power and precision,” and one model has a six-figure price tag.

But a CNN investigation into the manufacturing and distribution of the Trump-branded timepieces dead-ended at an innocuous-looking shopping center in a small city in remote northern Wyoming, not far from the border of Montana.

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