Bake at 350 degrees for 45-50 minutes.
Remove from oven and allow to cool for 10 minutes while still in the loaf.
Gently loosen the edges and the sides of the loaf from the pan.
Using your hands carefully remove the loaf from the pan.
Prepare the coating for the loaf while it is cooling.
Pour the melted butter in a large shallow dish. Add both sugars and cinnamon stirring to mix well.
Dip each side of the loaf into the melted butter until coated.
Spoon the melted butter on the edges.
Carefully take the bread out of the melted butter and place each side into the sugar cinnamon mix ensuring that the side is well coated. Sprinkle the sugar-cinnamon mixture on top of the bread.