Maxwell House Ends 133-Year Run to Rebrand as “Maxwell Apartment” — But What’s the Price?

Few consumer brands in America carry the same heritage weight as Maxwell House coffee. For more than a century, the name has been a staple in pantries, breakfast tables, diners, and workplaces. Its slogan, “Good to the Last Drop,” became so iconic that even U.S. presidents quoted it. Yet, in a move that has raised eyebrows across the nation, …

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